Elsevier
USA
0148-2963
Business, Management and Accounting
Marketing
13.20
2.120
226
12 weeks
19%
Scopus, WoS, ABDC
ABDC A-ranked. No APC on subscription. Indian marketing and consumer behavior research well-published.
High-impact business research journal. Indian consumer behavior, digital marketing, and startup ecosystem research widely accepted.
business, marketing, consumer behavior, strategy, entrepreneurship, India